While you slept, Seoul traded
Sunday, September 27, 2026

Samsung, SK hynix in focus as Chuseok content news leads

Samsung Electronics and SK hynix drew attention on the chip side, with reports on Samsung's profit outlook and SK hynix's US production considerations, while Korean film and K-pop content made headlines over the Chuseok holiday.

Markets & chips

Samsung Electronics

Samsung eyes record W100tr profit as DRAM margin seen at 80%
The Korea Herald

A report says Samsung is expected to post record profit of 100 trillion won, with DRAM margins seen at 80 percent.

Parental leave falls at Samsung, SK hynix as hefty bonuses loom
The Korea Times

Parental leave use has declined at Samsung and SK hynix as large bonuses approach, according to a report.

SK hynix

Why SK hynix is weighing US memory production
The Korea Herald

A report examines SK hynix's considerations around producing memory in the United States.

Parental leave falls at Samsung, SK hynix as hefty bonuses loom
The Korea Times

Parental leave use has declined at Samsung and SK hynix as large bonuses approach, according to a report.

Business of culture

K-pop agencies

Korea-Japan Festival turns 20 in Tokyo with K-pop makeovers, hanbok
The Korea Times

The Korea-Japan Festival marked its 20th edition in Tokyo with K-pop makeovers and hanbok.

K-pop moments to watch for at 2026 MTV VMAs
The Korea Herald

A preview highlights K-pop moments to watch at the 2026 MTV VMAs.

Jungkook becomes first K-pop soloist with six 3 million+ TikTok songs
The Korea Herald

Jungkook has become the first K-pop soloist with six songs surpassing 3 million on TikTok.

K-drama, film, webtoons & streaming

'The Assassin(s)' claims Chuseok box office crown as admissions top 1.3 mil.
The Korea Times

The film 'The Assassin(s)' topped the Chuseok box office with admissions exceeding 1.3 million.

About this briefing Every day after the Seoul close, we summarize Korean markets, chipmakers and the business of K-pop, K-drama, webtoons and games — from company newsrooms, the Bank of Korea and Korea's English-language press. Summaries are AI-assisted and stick to what the linked reporting states.